Giorgio Armani Eyes to Kill Intense Eyeshadow #25 Rusted Gold Swatch, Review, Comparison, FOTD

I have very little loyalty when it comes to cosmetics. As amazing as some products can be, I’ve always got an eye on the next best thing. Giorgio Armani Eyes to Kill Intense Eyeshadows are definitely one of the rare products that I have gone back to. Without further ado, I bring you the new limited edition shade in #25 Rusted Gold!

When I swatched the entire Acqua Collection, I was impressed with the general performance of the bunch. All the shades were smooth and pigmented, but 25 was the shade that really called out to me.

Rusted Gold looks like gold-sprinkled black in the pot, but once swatched it’s an amazing blackened khaki with a golden sheen and shimmer. Actually there is more dimension to this shade than that, but it’s the best description I can come up with!

Now, before you ask: ANOTHER gold-and-black eyeshadow? Don’t you have one of those in Eyes to Kill #14? I knew I very often reach for similar shades, so just to make sure I wasn’t grabbing something too similar, I already swatched #14 next to everything and found it sufficiently different. Even in better lighting my judgement holds up pretty well. #25 is significantly darker, and rather than an antique gold, it is a blackened khaki.

Here is the swatch of 25 and 14. I swatched these dry, and you can see they are really not lacking in pigment:

Here is another one with flash so you can see the sparkling bits better:

With no primer, #25 wore 8-8.5 hours on me before it started to crease in the inner corners. With a primer, like other Eyes to Kills I own, it wears all day. It is smooth, pigmented, and the fallout is minimal to none. The sparkling particle is big (I hesitate to call it glitter, because glitter to me is rough and prone to fallout), but even on my pretty sensitive eyelids I can’t feel a thing!

What is it that keeps me going back to these eyeshadows? Besides the fact that some shades are relatively unique, the formula and wear are fantastic, it is also because you can find shades (mostly medium to medium-dark ones) that work well alone. If I have little time but want to look glamorous, I would not hesitate to use one of these all over my lids. With some inner corner highlight, eyeliner, and mascara, I can call it a day and it would look like I spent a lot more time on eye makeup. The complexity and depth of the shades achieve a lot for you!

Have you seen the Acqua Collection? Did any of the 6 catch your eye? Is Rusted Gold something you would reach for?

Sunny, your beauty culture translator xx

  • Tracy@Beauty Reflections

    You look so pretty Sunny! This shade really suits you! I love the ETK-they are the only thing that last on me forever. I want to get the one with burgundy in it!

    • Sunny

      Thanks so much Tracy! These types of colors are really a no-brainer for me to work with. You should get the burgundy one! I think Armani made a good bunch in this collection!

  • Becca @ The Beauty Sample

    Oh my!!! That is so pretty! Rusted Gold is EXACTLY the type of shade that I always go for–so I am all over this (though maybe I should venture out of my comfort zone this once?…….nah)

    • Sunny

      Haha I think there are good and bad things about venturing out of one’s comfort zone. I always reach for the same types of shades as well :)

  • ~ Claire ~

    Those colours look very pretty on you! I have to take a look at #25, it is still on my list. I think this is my favourite collection from them, so many pretty golds.

  • Larie

    This is exactly the sort of shade I love…sigh. I am trying to stay away from buying single eye shadows that I never use, though. I will just admire from afar!

  • Teri

    I love that shade! It is darker than the 14 shade idd. Did you try them wet? They are even better when used wet!

  • glittergeek

    Is #14 the one that’s not available in North America? BECAUSE I NEED IT.

    • Sunny

      Yes that’s the one! Let me know if you want me to CP!

  • mjacqueline

    I have no loyalty to beauty brands with the exception of Chanel and GA which I keep going back to but these babies are meant for hoarding. They are so pretty.

  • Memoiselle

    hi Sunny,
    I agree with you. The formula are fantastic and this is very long wearing! I am wanting this ETK eyeshadow a lot. this one is one of the prettiest among all the shades for fall collection :)

    • Sunny

      Haha as far as I know this is more like a mini collection for summer! Can’t wait to see what Giorgio Armani has in store for us in autumn!

  • Rinny

    These shades look so nice on you! I love how multidimensional these shadows look. Too bad they’re so pricey though, or else I’d be tempted to haul all of the colors!

    • Sunny

      I know what you mean! You should pick a couple of shades that you like and will use though. They work really well on their own when I have no time but want to look a bit more glamorous!

  • Joyce (bronzerbunny)

    Ooo! It’s pretty on you!!
    I always wish these were not so sparkly… Is there one that you think is more neutral? I definitely have to take a closer look at the whole line.

    • Sunny

      Thanks Joyce! MOST Eyes to Kills I’ve seen are pretty shimmery, but as I’ve said it’s very comfortable on the lids and mostly there is no issue with fallout. I personally wear shimmery shades better than matte ones most of the time so I don’t mind. If you pick something that’s medium-tone it’ll be easier to wear as well!

  • Mimi (@MUWithdrawal)

    **GASP**! This is so gorgeous! I love how it looks on you, and I love this shade. A sort of antique, blackened gold… precisely the sort of color that I fall prey to all the time!

    • Sunny

      Thanks so much Mimi! I hesitated between 25 and 24, but ended up going for 25 because I think it’s just another bit more special and versatile!

  • Miss Kwong

    so glittering, i love them!!!

    Following u now via bloglovin’. Follow me back if you like! ♥

    Say meow to me on:
    Miss Kwong: From Catwalk to Classroom

    • Sunny

      Hey hon, thanks for passing by and leaving a comment! I’ve checked out your blog and love it! Seems like you are also drawn to similar shades! Following you as well :)

  • Esmay

    What a mega gorgeoussss colour <3 :O

    • Sunny

      Thanks Esmay! These are really fun!

  • peggy timmermans visagie

    I haven’t tried these eyeshadows. For me they are to gliitery (or shiny) after a certain age you just go matt :) And to work with they are just too expensive unfortunately…

    • Sunny

      Oh yeah I see what you mean… Well I’ll just have to enjoy them before I go matte! At the moment I largely prefer shimmery shades, at least for the inner half of my eyes. Matte shades do absolutely nothing for me there!

  • deijsprinses

    The colour is right up my alley! Gorgeous!

    • Sunny

      Yay glad to hear you like it too! Make sure you check it out!

  • shortisthenewblack

    I love your new banner! Your lip color is gorgeous! How have you been?

    • Sunny

      Hey Justine! Nice to have you drop by again :) I’ve been fine! Chugging along and keeping the blog running :)

  • Dovey

    Rusted Gold was my favorite of the collection! I’ve been wearing old golds quite a bit recently and this would fit right in :)

    • Sunny

      OOO then you need to check this out, Dovey! Antique golds just work so well for those with a warmer undertone!

  • Ruby

    Lovely FOTD! I placed my order of #25 and #28 on Nordstrom and can’t wait for it arrive.

    • Sunny

      Haha thanks Ruby! I hope you’ll like them!

  • Sadie

    These are both stunning colours, and the look you’ve done in these pics is gorgeous. I would probably go for the darker shade (if I were in the market for ANOTHER golden-toned eyeshadow – ha!) but it’s a tough call!

    • Sunny

      Thanks Sadie! I can’t get enough of antique golds myself, and I chose not to go out of my comfort zone :)